The printing industry is always changing and evolving! This week we have a great new episode of Imaging Of Things from EFI with our host Nick Benkovich, the prophet of print and packaging. He is joined by the president of Heeter, Kirk Schlecker to discuss the world of print, packaging, and more.
The printing industry is always changing and evolving! This week we have a great new episode of Imaging Of Things from EFI with our host Nick Benkovich, the prophet of print and packaging. He is joined by the president of Heeter, Kirk Schlecker to discuss the world of print, packaging, and more. Did you know Heeter is a full-service innovative provider of secure print, direct mail, and fulfillment solutions for gaming, insurance, retail, pharma, and education? They are a one-stop shop for all your printing and marketing needs. No stranger to the printing and fulfillment business though, Kirk worked for various top print and fulfillment companies in Chicago until he joined Heeter in January 2014. And it did not take long for him to make a real impact. He was able to lead the company to become the first commercial printer in the United States to successively install two of Richo’s inkjet presses. Not only does Kirk oversee the company’s manufacturing activities, sales, customer service, and information technology teams, but he is also a frequent panelist at industry events on software and inkjet technology. In this episode, hear Nick and Kirk talk about some of the future trends of the printing market as well as how to create diversification and growth within a business. But the discussion does not stop there! From adapting to the pandemic to finding a hobby with fishing, listen to the two talk about a wide array of interesting topics. Hear them cover the power of mailing services, positive business investments, and bridging the gap between being a manufacturer and an advisor with the customers. Together they also take a deep dive into how Kirk and his company have embraced the evolution of technology, adapted to changing markets, and become one of the most well-known names in the business!
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